Aptos is one of the newest fonts from Microsoft. We talked about Aptos in detail in this post from last year, August 2023, HERE.
The Aptos font is now the default font for Windows OS and all Microsoft apps, and we’re pretty sure that everyone has seen and probably used this new font. The previous default font, Calibri, is a nice font and still available, but Aptos has much more design appeal.
Aptos is not a single font; it is a font family. A font family is a collection of fonts that share a common design aesthetic and typeface, but may differ in style, weight, or slant. The Aptos font family has 28 variations that all have the same aesthetic across the many different weights and styles.
A font weight is the overall thickness, also called the typeface stroke. The most common weights are regular and bold, but weights can be thin, condensed, extra bold, and heavy to name a few.
REAL VS FAKE
As much as designers love font families with multiple fonts and styling options, PowerPoint does not always show all the options. As example, Aptos has “Aptos Bold”, but in the PowerPoint font list, “Aptos Bold” is not seen. However, when the “B” bold button is applied to “Aptos” in the PPT font ribbon, PowerPoint uses “Aptos Bold” – a real font.
The same applies to italics. Making text italicized with the “I” italics key, PowerPoint uses the real font, Aptos Italics. In contrast, the font Papyrus does not have an italics version, so when text is italicized with the “I” italics key, PowerPoint applies a “fake” auto-generated right angle to the text.
TYPOGRAPHY CREATIVITY
Aptos provides design creativity when mixing different versions of the font to create a dynamic slide layout.
CONCLUSION
The Aptos font family, with its 28 styles, provides a lot for presentation designers to work with. Its range of weights and styles allows for creative flexibility, whether aiming for a professional, formal look or a more casual, approachable feel. The font’s flexibility ensures that it can meet the aesthetic and functional needs of any presentation, making it an asset in any designer’s toolkit.
~Thanks to Amber on the TLC Creative presentation design team for assisting with this blog post and designing the demo slide.