Are you designing a presentation with a lot of text? Not sure how to make your points stand-out? Typography is one of the most important aspects of a slide, and how well its done will determine how well you can communicate your message. We originally posted this in August of 2020, and the same design principles apply today!
One way to grab your viewer’s attention is to utilize a bold font, which is heavier and darker than the regular type. Bold fonts are used for emphasis, but too much bolding can have the exact opposite effect, because when everything is bold – nothing is bold.
Selective bolding is a design process we use often. Be choosing key words to be bold and standout the viewer can quickly see, and read, what is important.
Happy bolding! This is from our Look Back series rediscovering previous blog posts with relevant PowerPoint Tips, Tricks and Examples. Original August 7, 2020 blog post here.