As part of the presentation makeover, I wanted to take this process, that was central to an entire section of the presentation, and create a layout that visually supported the presenter’s talk and was more engaging to the audience.
The core message was the process of engaging with a brand over many stages. The visual layout creates a road with the stages along it. Each stage is highlighted with supporting graphics.
– Troy @ TLC
As part of the new design offices and needing new business cards, signage and everything else, Lori took on the task of updating our company logo – which was last revised in 2006.
All the same information, just some updated styling on the “TLC ” spheres (now vector art) and a more streamlined and modern linear feel to the text.
Look for it on the blog, website and where ever else the TLC logo appears.
– Troy @ TLC
Provided slide had lots of good points: It was not a bulleted list, items are color coded, and alignment is not to off:
The “after” slide developed used the same layout concept, but used colors for extra contrast, layering of content along with bolder and more legible text:
– Troy @ TLC
Most every presentation software for the past 15 years has made information as bullet points the default way of visually presenting it. While efficient, and duplicate-able, it is definitely not the most attractive or memorable way to present information. Here is an example of “Bullets vs. Visual Layouts” from a recent project.
Here is the original slide – simple, consistent, boring bullet list:
Here is the slide after the presentation makeover project. It has the same information, but has some visual impact with color, shapes, layering, and speaker support animation (obviously not seen in this flat image of the slide):
– Troy @ TLC
Quotes can be powerful in a presentation. But the visual should also be powerful. Here is the original slide:
On the good side, it is not to small of text, high contrast colors, and legible.
Here is the slide after the presentation makeover:
The quote is now on the (new) corporate template, so it ties in with the full presntation look. It is clearly a quotation with the oversize stylist quote marks. And in addition to credit (name of person being quoted) is a great image of the author.
– Troy @ TLC
I am fortunate to work on a lot of really great projects. One constant is the content is not something I can share with others, and often it only has that great appeal when viewed in context of the staging, screens and other slides. The Lexus LF-LC is now public knowledge, so I thought I would share a few slides from the show where it was first shown.
I started with a background for the presentation that had lots of motion and energy. The content was lots of visuals and minimal text (no bullets). So working within the brand style guide here is the slide background I created for the LF-LC.
Next step was to optimize the great photography in Photoshop for each slide. The screens for this show were very large and projected in HD, so the slides and images really made fantastic visuals. Now imagine these slides 40′ wide!
– Troy @ TLC
I wrapped up 2011 with this show in Las Vegas. The staging was fantastic – with 3 large presentation screens and lots of stage lighting (fantastic LD on this event)!
My world consisted of a month of presentation design and one very long and very full table of computers to run everything onsite.
– Troy @ TLC
Here is a typical slide from a presentation:
And here is the slide makeover:
The stylized text and layout make for a dynamic visual of the simple text. Further, the custom gradient and text treatment was then used throughout the presentation as a core design element.
– Troy @ TLC
Design requests are always diverse and some things can still be developed more dynamically in video editing vs. PPT. TLC Creative Services did slide makeovers for all the presentations at this meeting, but I spent some time in the video edit suite to develop this quick animation to kick off one of the meeting segments.
[youtube src=”https://www.youtube.com/embed/buUOoE7jucc?rel=0″]
– Troy @ TLC
Using the Shape Combine/Subtract/Union tools TLC Creative designer, Jennifer, developed this great pumpkin entirely from standard PPT shapes.
[youtube src=”https://www.youtube.com/embed/yiD1hSN3cdM?rel=0″]
The development was basically 30 steps, which we captured as individual slides to create the video directly from PPT.
Here is what the slide looks like, which you can download here (47K) .
– Troy @ TLC